In this blog entitled “SEO- Search Engine Optimization”, you will discover and learn to know about the concept behind the website ranking by the popular search engines like Google, Yahoo, Bing, etc. so that you can attract more peoples to your site. To know more, click here.
What is SEO- Search Engine Optimization?
We often heard the term SEO in Web Development industry, what exactly is SEO meaning. Well, it is a way that analyzes the web pages and accordingly ranked by the search engines like Google, Bing, Yahoo, etc. Why do we want to rank our website? This question is very important and we are bound to understand the tips and tricks used its terminology.
Well, we want to rank our business or any other individual work visible to reach the number of people around the globe that gives the chance to improves our business performance, goals and we can take necessary steps for strategies. Take a scenario, we have an eCommerce website and our website is not ranked in the top of the page by the search engines. From Customer or User point of view, when they search for a keyword “buy Apple Iphone 6s“, the website that appears on the top of the page, the customer will buy from the site. There is a mentality to some customers, the page that does not appear on the top of the page are fake.
Keywords are very important but to some experts, nowadays search engines don’t index or rank pages based on keywords whereas Description that appears in the search summary is likely to be important. But, I recommend going through both of them. The most important in the website development is a very strong, good and attractive content as search engines rank pages based on it.The contents are the blog post or the articles from the Author, remember to write the content on your own as there might be the chance of copyright issue.
> You website must have header tags, eg. <h1>, <h2>, <h3>, etc. <h1> and <h2> used in a content can give you good SEO score.
> Your website must have meta keywords, meta descriptions and meta title.
> Avoid keyword stuffying meaning don’t use keyword in a content multiple times.
> Include keyword in the title tag and meta description.
> You must have sitemap.xml and robots.txt uploaded in the root directory of the hosting server.
> Avoid broken links.
> You must declare images with alt img tag. eg. <img src=”some_pic.jpg” alt=”Your image keyword”>
> Avoid using inline CSS, meaning you must not declare it within the tags. eg don’t use <p style=”text-color: blue;”>Some text</p>
> You must icon image for your website, it is known as favicon.
> Your website must be responsive, meaning it can be displayed perfectly in the Mobile devices.
Top SEO Check-up sites are:
Another term called SMO- Social Media Optimization will be discussed later in the next blog.
If you have any queries, write in the comment below.
I am Raktim Nath, a B.Tech Graduate in Computer Science and Engineering from a reputed University, currently I am working at a Consultancy Firm and I am residing in a beautiful city in Assam called Tezpur. I started this blog sharing my real time technical experience to the world and I hope everyone who views my written Blog gets benefited. I have also my websites called mygalleries.in and ktim74.blogspot.in is up and running.